The app enables PMCers to easily view the PMC Blog and follow the stories of other PMCers. Riders and volunteers can update their fundraising status and riding miles logged on Facebook and Twitter, email friends to seek donations, and easily send thank you notes for contributions made.
"The PMC App was developed to help PMCers with their training and fundraising year-round," said Eric Fontana, PMC App developer and second-year PMCer. "The app is unlike any other athletic fundraising app because those already out there either seek singular donations or are used strictly as event day tools. The PMC App was designed and developed for PMCers." PMCers can use the app as a platform to stay connected year-round with other riders, Virtual Riders and donors in their social networks. The PMC App will expand the PMC community physically and virtually, increasing the number of committed participants and dollars raised. "The PMC thrives because its riders are innovative, creative, and committed to the cause," says Billy Starr, PMC Founder and executive director. "If 5,500 riders can raise $35 million dollars in 2011, the possibilities are endless for the millions of cyclists across the US who can turn the miles they pedal into money for cancer research and treatment by simply downloading an app." All proceeds from the $1.99 app go directly to Fontana's PMC fundraising and 100 percent of every rider raised dollar goes directly to Dana-Farber. To download the PMC App visit the iTunes store or Android market.
