The PMC is pleased to announce that Berkshire Bank, recognized for its relationship customer experience and distinctive culture, has signed on to be the official bank of this year's PMC ride. Berkshire Bank has made a commitment supporting the PMC's riders, volunteers and donors in their efforts to support cancer research and treatment. As part of Berkshire's sponsorship, an employee team will participate in the weekend charity ride and they will send its XTEAM®, the nationally acclaimed corporate employee volunteer program, to assist with various roles and responsibilities along the routes of the course.
"We are honored to partner with the Pan-Mass Challenge to help raise more money for cancer research each year," stated David Cohen, President & CEO – Firestone Financial, a Berkshire Bank Company. "Berkshire Bank has an expanding presence in eastern Massachusetts; this sponsorship provides us with a significant opportunity to support the communities that we serve as well as partner with an organization and a cause that many of our employees are passionate about," he added.
"We're excited to welcome Berkshire into the PMC family not only as our official bank but as riders and volunteers as well," said Billy Starr, Pan-Mass Challenge founder, and executive director. "With shared local roots and a passion for supporting the community, it makes sense for us to align ourselves with businesses like this that both understand and enhance our commitment to the fight against cancer. Berkshire has proven they do just that by not only becoming a resource for our riders, volunteers, and donors but also encouraging their employees to participate as riders this August."