New Balance

In 2012, for the third straight year, New Balance has joined the Red Sox Foundation as a co-presenting sponsor of the PMC. New Balance is the exclusive footwear and apparel sponsor for the charity biking event, and was the presenting sponsor of the 2008 Pan-Massachusetts Challenge (PMC) Kids Rides and a PMC sponsor in 2009. Rob DeMartini, President and Chief Executive Officer at New Balance, is a four-year PMC cyclist who encourages company associates to join him by either riding or volunteering.

Headquartered in Boston, New Balance is a global athletic company with a long-standing commitment to promoting health and fitness and giving back to the local community.

Sponsor level: 
Presenting