Pan-Mass Challenge Cycles into 2016 with The Resolution by PMC
Pan-Mass Challenge Cycles into 2016 with The Resolution by PMC, a New Indoor Bike-A-Thon to Fight Cancer
Registration Now Open for 2,000 to Pedal in Event that will Donate 100% of Rider-Raised Dollars to Dana-Farber Cancer Institute
NEEDHAM, Mass. (October 5, 2015) – Today, the Pan-Mass Challenge (PMC) launched registration for the organization’s first-ever indoor bike-a-thon to fight cancer, The Resolution by PMC. On January 2 and 3, 2016, 2,000 participants will usher in the new year by resolving to find a cure for cancer at The Club by George Foreman III. To join in the fight against cancer, riders can register at www.the-resolution.org/.
“We are thrilled to launch The Resolution by PMC and introduce the camaraderie and culture of commitment of the organization to a new group of cycling enthusiasts,” said Billy Starr, founder and executive director of the PMC. “Those who participate in The Resolution will begin the year by joining in an effort much larger than themselves. In return, they will kick off the New Year with new friends and feeling empowered.”
“We are ecstatic to be hosting The Resolution by PMC as we are truly at home with the PMC’s mission to ‘fight it forward’ through fitness, fundraising and a cycling commitment that will push each rider’s mental, physical and spiritual prowess,” said George Foreman III, founder of The Club by George Foreman III.
Teams and individual cyclists from the Greater Boston-area and beyond will come together over two days with the collective goal of raising $1 million to support adult and pediatric patient care and cancer research at Dana-Farber Cancer Institute. Many participants will ride in honor of a family member or friend lost to, or being treated for, cancer, as 100 percent of every rider raised dollar goes directly to Dana-Farber. All participants are committed to raising at least $250 for cause. The Resolution by PMC is sponsored by The Club by George Foreman III, New Hit Country 102.5 WKLB, and WBZ-TV. Award-winning, local graphic design firm, Spin 350 Creative, crafted the look and feel of The Resolution by PMC branding.
“We are excited to join forces with our unparalleled partner, the PMC, for their first indoor cycling event,” said Edward J. Benz, Jr., MD, president and chief executive officer, Dana-Farber. “More riders mean more opportunities to invest in life-saving breakthroughs in cancer research, from genomics and immunotherapy to chemistry and patient care. We are deeply grateful for the PMC’s commitment to our work as we bond together to change the face of cancer care for generations to come.”
"I am proud to see The Resolution by PMC taking place in my district,” said Bill Linehan, Boston City Council President. “It is going to be a great event using physical and mental strength to raise funds and spread awareness about such an important cause."
The Resolution by PMC will be held on Saturday, January 2 from 8:00 a.m. to 8:00 p.m. and Sunday, January 3 from 8:00 a.m. to 4:00 p.m. at The Club by George Foreman III in Boston’s innovation district, Fort Point. To join in the fight against cancer, register or contribute at www.the-resolution.org/. Connect with #TheResolution on Facebook, Twitter, Instagram, and LinkedIn.
About the Pan-Mass Challenge
The Pan-Mass Challenge (PMC) is an annual bike-a-thon that today raised more money for charity than any other single athletic fundraising event in the world. The PMC was founded in 1980 by Billy Starr, who remains the event’s executive director, an annual cyclist, and a fundraiser. The PMC has since raised $455 million for adult and pediatric patient care and cancer research at Dana-Farber Cancer Institute. While today there are many athletic fundraising events, both PMC and The Resolution channel 100% of all rider-raised dollars directly to Dana-Farber Cancer Institute. The Resolution intends to continue the PMC model of efficiency while simultaneously increasing the level of participation. The Resolution by PMC offers athletes another opportunity to commit to the cause and the fight against cancer.For more information on the Pan-Mass Challenge, log onto www.pmc.org
About Dana-Farber Cancer Institute
Dana-Farber Cancer Institute, a principal teaching affiliate of Harvard Medical School, is world renowned for its leadership in adult and pediatric cancer treatment and research. Designated as a comprehensive cancer center by the National Cancer Institute (NCI), it is one of the largest recipients among independent hospitals of NCI and National Institutes of Health grant funding. For more information, go to www.dana-farber.org.
About The Club by George Foreman III and EveryBodyFights
The Club was created to offer a unique, high intensity workout combined with luxury fitness center amenities and the tight knit member community of a local boutique gym. EveryBodyFights (EBF) is the signature boxing fitness brand developed at The Club by George Foreman III including but not limited to Foreman III’s patented BOXFIIT (Fight Intensity Interval Training) workout created to simulate a true fighters workout; made up of 4 class series - BAGFIIT, BODYFIIT, TRAINFIIT and ROADFIIT www.everybodyfights.com.